Sport Administration, BA, BS

With 17 competitive sports teams and over 300 Bobcat athletes, Lees-McRae provides an excellent training ground for students interested in Sport Administration. This program combines specialized coursework with real-world experiences, preparing students for a variety of management positions within the sport industry. Field experiences include trips to the Bristol Speedway and internship experiences are emphasized with athletic teams on campus and in the professional industry. Students choose between two areas of concentration: Sport Media and Communication and Sport Business Administration. Certifications are available in Coaching and Personal Training.


Sample Sport Media & Communications Courses

Advanced Research Techniques and Composition
Communication Art and Design Theory
Digital Imaging
Foundations of Drawing and Design
Sequential Imaging
Technical Writing
Web Design

Sample Sport Business Management Courses

Accounting I
Business Communications
Business Economics of Sports
Financial Principles
Strategic Management

See full degree, concentration and minor requirements in the College Catalog

Career Opportunities

The field of sport administration provides exciting and evolving career opportunities. Employers range from professional to collegiate athletic programs, facilities management and municipal recreation programs. Graduates that have gained leadership, problem-solving, management, communication and critical thinking skills are strong candidates for sport administration careers.

  • Athletic administration
  • Coaching (Certification)
  • Recreational Management
  • Facilities Management
  • Sport Marketing
  • Personal Training (Certification)
  • International Sport management


Dr. Robert G. Thrasher
Sport Administration Program Coordinator
Carol Almond